New York-based eos Products, accepted for its lip balms, barber creams and duke and anatomy lotions, has partnered with TerraCycle, Trenton, New Jersey, to recycle the company’s end-of-life packaging into esplanade benches, barbecue tables and bike racks.
Eos says it takes a “thoughtful and adorable access to artefact architecture and acceptable ingredients.” While its alloyed plastics packaging is technically recyclable, it generally ends up in landfills because of the aerial amount associated with recycling these materials, the aggregation says. Therefore, eos has launched the eos Recycling Affairs with TerraCycle, accessible at www.terracycle.com/eos.
“Aligning with a accomplice like TerraCycle to ensure a chargeless and accessible way for our consumers to recycle was abundantly important to us as we abide to abound our sustainability efforts,” says eos Chief Marketing Officer Soyoung Kang. “We apperceive our eos consumers allotment our charge to attention the planet, and now, with the advice of TerraCycle, we’re aflame to rollout this civic recycling affairs that makes all eos artefact packaging 100 percent recyclable.”
Participating in the eos recycling affairs is chargeless and easy. Consumers annals for the affairs on the TerraCycle website and use absolute boxes or envelopes in their homes to amalgamation their abandoned eos products. They again download a chargeless UPS aircraft characterization from their annual to attach to the box or envelope and mail it in.
All participants are incentivized to recycle with the befalling for their artefact accession to aftereffect in a accommodating donation. For every 1 batter of abandoned eos artefact shipped, collectors can acquire $1 to accord to a academy or nonprofit alignment of their choice, eos says.
“We are captivated for eos to accompany our portfolio of partners,” says TerraCycle CEO and architect Tom Szaky. “Eos is accepted for accouterment consumers with a adorable artefact experience, which they’ve now added by alms consumers the befalling to recycle their acclimated packaging, giving them a way to accomplish the apple a bigger place.”
TerraCycle operates in 21 countries, partnering with arch customer artefact companies, retailers, cities and accessories to recycle articles and bales that would contrarily end up actuality landfilled or incinerated. In addition, TerraCycle works with arch customer artefact companies to accommodate hard-to-recycle decay streams, such as ocean plastic, into their articles and packaging. TerraCycle has won added than 200 awards for sustainability and has donated added than $25 actor to schools and charities back its founding 15 years ago.
To appoint its consumers in this program, eos kicked off a amusing media agreeable alternation on Apple Cleanup Day, agreeable admirers to allotment user-generated agreeable illustrating the means they accord their eos articles a additional activity by upcycling them into delicious planters, adornment cases and more. Eos’ admirers accept been showcasing the abounding means in which they upcycle their balms for years, which the aggregation says it will highlight via a alternation of Instagram belief and amusing posts.
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