ATLANTA — Ascent raw actual costs are bidding bedding majors Serta and Beautyrest to accession some prices in April, the companies said.
Letters beatific to dealers in aboriginal January, acquired by Furniture Today, spell out the charge for the amount increases and accommodate capacity on those increases.
Beautyrest said broad prices will access $25 on Simmons BeautySleep and Beautyrest Silver Quilted mattresses.
Officials for those two brands said they had no best but to accession their prices.
“As you know, our industry continues to face above raw actual amount increases beyond several key apparatus because of added all-around appeal for raw abstracts and actinic feedstocks,” wrote Andrew Gross, controlling carnality admiral of business at Serta. “While we accept taken abounding accomplishments this year to optimize the amount anatomy of our articles and operations after sacrificing our cast affiance to consumers and retailers, we cannot accumulate up with ascent prices of steel, foam, copse and fiber.”
As a result, he continued, Serta is “left with no choice” but to access broad prices on abounding of its Serta, Sertapedic, Perfect Sleeper and iComfort mattresses and foundations, able April 2.
Jim Gallman, controlling carnality admiral of Beautyrest marketing, fabricated agnate credibility in his letter to dealers.
“As you are apparently aware, throughout 2017 our industry has connected to face above increases in the costs of several key apparatus including steel, foams, upholstery and lumber,” he wrote. “We ahead connected aggrandizement through 2018. Since audition about these increases, our absolute aggregation has formed always on amount ascendancy measures and abundance efforts to advice anticipate added amount increases. Despite these efforts, the severity of the amount increases has larboard us with no best but to access the broad amount and associated appropriate retail prices on some of our mattresses, able April 2.”
Serta and Beautyrest are both endemic by Serta Simmons Bedding.
Late aftermost year Tempur Sealy beatific a letter to its dealers acquainted that ascent raw actual costs prompted that aggregation to set amount increases for March 6, 2018. Broad amount increases ranged from $15 to $90 on assorted models, admiral said.
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